With the introduction of new technologies, cars are experiencing unprecedented changes. It began to abandon the petrol engine, learned to drive automatically, and was able to exchange information with each other. "Automated driving, interconnect technology, electrification, and sharing of technology, these four changes are changing people's expectations of the car, and will also change the use of interior scenes." Electric car start-up company Lucid Motors design director Jenkins said.
Car interiors are becoming more important, partly because people are getting more time in the car, especially in big cities. "In the past, the car interior was just a soft seat and a ceiling, so that passengers feel comfortable, can take the wind and rain," market research firm Kelly Blue Books senior analyst Micheal Harley said, "Now, it is a safe cockpit, concert hall , Conference rooms, restaurants, etc. The car is not just a means of transport, and the demands of consumers for the interior are even higher. "
In the safety and aerodynamics of the two requirements, different manufacturers of the car shape more and more similar, therefore, interior innovation has become an important means of car manufacturers to achieve product differentiation. "Over the past decade, consumer expectations for automotive interiors have changed, including the integration of new features and the use of high-quality materials," said Alexander Edwards, president of Strategic Vision. "When low-cost cars such as Kia Manufacturers began to pay special attention to the quality of the interior, a very high benchmark to set up, and other manufacturers are trying to catch up or exceed it.
The traditional interior design is likely to be abandoned. "Let's think about traditional luxury cars, they have a large V8 engine, and a complex gearbox that makes the car look bigger and compresses the available space in the car," says Jenkins, "the electric car On the engine to occupy the space to be much more inside the car suddenly more space, how should we use?
If the car is driven automatically, then the various restrictions on the traditional car will disappear. If the car is no longer a private tool, but people temporarily use and share things, then, the car interior must also change. "A new world has opened the door and we have just come into contact with some of the surface," said Bill Chergosky, director of interior design at Toyota Calty Design Studio.
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