According to foreign media reports, Nissan in order to strengthen its group under the Nismo brand awareness and further develop the performance of the car market, decided to formally set up Nismo Cars sector. Nismo as the performance of Nissan sub-brand, positioning and Audi RS, BMW M and Mercedes-Benz AMG similar.
Nissan plans to split Nismo's business into two parts, the original racing sector classified as Nismo Racing, will continue to serve as Nissan racing sector role. While the high-performance road models are set up Nismo Cars department, and into the subsidiary Autech under, concentrate on R & D Nissan high-performance models, and take the role of tuning Nismo road models.
Nissan will further expand the lineup of Nismo series models from the current GT-R Nismo, 370Z Nismo, Sentra Nismo, Juke Nismo RS, March Nismo S, Patrol Nismo and Note e-Power Nismo 7 models of the product line and then up Development, and will focus on research and development of high-performance SUV or electric vehicles, etc., expect in the next few years to Nismo's car has multiple growth.
It is reported that Nissan at this stage about 15,000 Nismo brand car sales in the world, through the establishment of Nismo Cars department, brand future planning and research and development of new models will be speed up on the agenda, enough to highlight the Nissan force performance car market Determination.
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